1. Data Controller

The Data Controller is MarfCode, VAT No. 02477650507, based in Pisa (PI), Italy. For any communication regarding personal data processing, you can contact the Data Controller at info@marfcode.it or by phone at +39 351 419 7208.

2. Data Collected

The Website collects the following categories of personal data:

Browsing data

The computer systems responsible for the operation of the Website automatically collect certain data whose transmission is implicit in the use of Internet communication protocols (e.g., IP addresses, browser type, operating system, pages visited, access times).

Analytics data

Through Google Analytics (loaded and managed via Cloudflare Zaraz), anonymous and aggregated data on Website usage is collected, such as pages visited, visit duration, approximate geographic origin, and device used.

Voluntarily provided data

Personal data provided by the user through the Website's contact form (name, email address, subject, and message) is collected solely to respond to the user's requests.

3. Purposes of Processing

Personal data is processed for the following purposes:

Ensuring the proper functioning of the Website
Analyzing Website usage in anonymous and aggregated form through Google Analytics to improve content and user experience
Responding to requests submitted through the contact form
Complying with legal obligations

4. Legal Basis for Processing

Consenso: User consent: for the installation of analytical cookies (Google Analytics). The user can grant or withdraw consent through the cookie banner on the Website.

Legittimo interesse: Legitimate interest of the Controller: for browsing data necessary for Website operation and for technical cookies.

Contratto: Performance of pre-contractual measures: for data provided through the contact form.

5. Google Analytics and Cloudflare Zaraz

The Website uses Google Analytics, a web analytics service provided by Google LLC. Google Analytics is loaded and managed through Cloudflare Zaraz, a third-party tag and consent management platform by Cloudflare, Inc. Zaraz ensures that Google Analytics is only activated with the user's consent. Google Analytics uses cookies to collect aggregated information about Website usage. The data generated by cookies is transmitted to and stored on Google servers. Google will use this information for the purpose of analyzing Website usage, compiling reports on activities, and providing other services related to website activities.

IP address anonymization is active, meaning the user's IP address is truncated before being transmitted to Google servers.

You can prevent data collection by Google Analytics by installing the Google Analytics opt-out browser add-on, available at: https://tools.google.com/dlpage/gaoptout

6. Data Sharing and Transfer

Data collected through Google Analytics is transferred to Google servers, which may be located outside the European Union (United States). Google adheres to the EU-US Data Privacy Framework, ensuring an adequate level of personal data protection. Personal data is not shared with third parties, except as required by law.

7. Data Retention Period

Browsing data is retained for the time strictly necessary for Website management. Google Analytics data is retained for a maximum period of 26 months. Data provided through the contact form is retained for the time necessary to fulfill the request and in any case no longer than 12 months from receipt.

8. Data Subject Rights

As a data subject, the user has the right to:

Access their personal data
Obtain rectification or erasure of their data
Obtain restriction of processing
Object to processing
Exercise the right to data portability
Withdraw consent at any time
Lodge a complaint with the Italian Data Protection Authority (Garante per la protezione dei dati personali — www.garanteprivacy.it)

To exercise your rights, you can send a written request to info@marfcode.it.